Cities in the upswing: Free online meeting for inner city vitalization

Cities in the upswing: Free online meeting for inner city vitalization

Zentrum, Deutschland - On June 25th, the Mittelstand-Digital Center Handel organizes an online theme day entitled "Digital Commercial Locations". The event is intended to highlight the importance of digital trading locations for retail and examine measures to increase customer frequency. With a wide range of topics, the day promises practical insights and solutions for retailers and cities.

The lecturers include Julian Aengenvoort by Hystreet and Philipp Ellrich von Valley Lots. You will present and explain strategies to increase frequency how vacancies can be converted into meeting points. This is also about data -based approaches to strengthen commercial locations and the understanding of the behavior of passers -by.

topics of the event

A central topic is the active design of vacancies and their effects on the city centers. The lecturers will also discuss the role of matching platforms that enable an intelligent connection between frequency, use and location development. Visitors can look forward to a variety of questions, including the optimal use of the potential of passers -by.

The event is free and registration is possible on the website digitalzentrale.de . This offers an excellent opportunity for urban planners, retailers and politicians to get new impulses for the vitalization of the city centers.

study "Vitale inner cities 2024"

An important reference point for the theme day is the comprehensive study "Vital inner Caps 2024", which comprises almost 69,000 interviews in 107 city centers and thus represents the largest inner city analysis in Europe. This study not only gives an overview of the status quo, but also illuminates future developments and challenges of the city centers. The guideline for vitalization contains seven rules and around 50 drawers to actively design the inner cities in order to keep them attractive in the long term.

The content of the study goes into various aspects, such as the visitor structure, visiting motifs and visitor behavior. Based on this data, the authors have recorded and analyzed the expectations of visitors what works well and where there is a need for improvement. The target group of the study are cities, media, companies, consultants: indoor and urban planners: inside that deal intensively with the topic.

to learn more about the study or to take part in workshops and lectures, is Dr. Markus Preißner the contact person. For local representatives: Inside, a new event format called "City Talks" was also launched, which is intended to promote an open exchange about new approaches to vitalization. Further information is available on the website ifh Köln

Overall, online themed day offers a valuable platform for discussion and development of innovative solutions for the challenges that many inner cities face opposite. The event promises a broad exchange and valuable insights that are essential for the future development of the commercial locations.